Innovation in Action: Prototyping and Beta Clients

April 12, 2016

Companies of all shapes and sizes continue to improve what's old while creating the new. But not all new ideas are viable. To ensure a new project is worth your company’s investment, you need to don your lab coat and step back into science class. Sterling National Bank explores how the processes of prototypingdetermining a hypothesis, testing the product or service and measuring the resultscan help you maintain an analytical and flexible approach to growth and innovation. 

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